Case Study: Brand Overhaul for Engineering Software Consulting Firm

This case study details the comprehensive brand overhaul for an engineering software consulting firm all unified through a detailed brand style guide and executive presentations.

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a visualization of digital technology as created by prompts using MidJourney

Case Study: Streamlining Salesforce Processes to Enhance Lead Management and Boost Sales Team Efficiency

Case Study: Revamping sales processes in SFDC to leverage Marketing Cloud and align sales and marketing.

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From Concept to Content: Crafting a Compelling Aerospace Case Study

By delivering a compelling written story alongside a professional video, we created a multidimensional narrative that resonated with both current and prospective clients. 

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Case Study: Creative Collaborations for Extending Brand Reach

In my efforts to promote the Bike to Work Collection line of commuter-focused apparel, I was always seeking to create opportunities for Brand Collaboration to expand market reach and brand awareness. A chance encounter at a bicycle festival led to a creative brand collaboration.

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Bermstyle: Sharing the love of bikes

Bermstyle is a cycling blog documenting the sport of mountain biking, the lifestyle, and the gear riders use.

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Event Marketing Stunts: The time we jumped a cargo bike over a Prius to sell pants

To raise awareness of a collection of bicycle-friendly workwear, we traveled to the Maker Faire and jumped a cargo bike over a hybrid car.

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